5 Tips for Successful Direct Mail Marketing to Seniors

Investing in lead generation is one of the most important things you can do as an insurance agent or business. Getting your company’s name, brand, and policies in front of as many eyes as possible increases your chances of building valuable relationships. Need-A-Lead’s goal is to help you seek out those relationships and gather new clients, allowing you to help …

Lead Distribution 101

An effective investment for any insurance company, or agent, is lead generation; seeking mailing lists targeting certain demographics garners more opportunities for you to do business. Need-A-Lead does exactly that for the senior market and deals with a wide range of senior-oriented leads: Turning 65, Long-Term Care, Medicare Supplement, etc. But once you have your leads, how do you distribute …

Why Work in Senior Insurance Sales Using Need-A-Lead?

Senior couple running

The insurance sales business is one of the lucrative jobs available, especially in the seniors category. Many sales agents make millions of dollars in earnings every year from this kind of sales. One of their secrets is, they constantly expand their working network by generating leads. Need-A-Lead is one of the insurance lead generation organizations to use. We give insurance …

Medigap vs. Medicare Advantage – Why You Need Need-A-Lead

Older man smiling and drtinking coffee

Medigap and Medicare advantage are both supplementary alternatives to the original Medicare plan. The main difference is how the two operate. Seniors are the ones who most benefit from these two insurance policies. Insurance companies need an insurance lead generation organization to attract new clients, grow their businesses, and achieve sales goals. That is where we come in. Need-A-Lead uses …

Signs Of A Quality Lead Generation Company

As an insurance company, or agent, you have a huge responsibility to reach out and help as many people as possible in your field — and in order to do so, you need help from people who are experts at finding new areas to pursue business. Need-A-Lead is proud to have serviced clients for over 50 years, and we’ve gathered …

How to Distinguish Good Leads From Bad Leads

Getting leads can be a challenging, discouraging process. It may take a while to see any leads come in, so when you do finally do, you’re likely going to be really excited. However, not every lead is a quality lead that’s going to create value for your company. When you’re paying to get leads, you want them to be useful …

5 Tips for Effective Lead Nurturing

One of your top priorities for your company is to get leads, plain and simple, as they are what help build relationships with clients and push them towards purchasing your product or services. However, building a strong and steady influx of leads can be a challenge. What’s even more difficult? Nurturing these leads until they become a final sale. Studies …

4 Tips for Avoiding Stereotypes in Generational Marketing

When it comes to getting leads, you use many marketing techniques to approach different audiences. One of those techniques is likely generational marketing. While it can be a very beneficial tool to help you get leads, it can also be a bit tricky, because stereotyping can be difficult to avoid. In this week’s Need-A-Lead blog, we discuss four important tips …

What Is Durable Medical Equipment (DME)?

If you work in medical insurance for the senior market, then you’ve likely heard the term durable medical equipment, often referred to by its acronym DME, before. But what exactly is DME, and what is its relevance to Medicare coverage?  In this blog post, the lead generation experts at Need-A-Lead discuss everything you need to know about DME, including which …

The Different Parts of Medicare

In our last two blog posts, we discussed the history of Medicare in the United States, from the first discussions of nationalized health insurance among labor activists in the Progressive Era to the status of Medicare today. In this blog post, we further our exploration of Medicare by comparing the four parts of the program: Medicare A, B, C, and …