The Different Parts of Medicare

In our last two blog posts, we discussed the history of Medicare in the United States, from the first discussions of nationalized health insurance among labor activists in the Progressive Era to the status of Medicare today. In this blog post, we further our exploration of Medicare by comparing the four parts of the program: Medicare A, B, C, and …

The History of Medicare: Part II (1960-Today)

In Part I of this two-part series of the history of Medicare in the United States we discussed how the idea of a national health insurance program was born, from its conception by early labor activists in the Progressive Era up to its eventual popularization in the late 1950s. In Part II, we explore how and when Medicare was actually …

The History of Medicare: Part I (1900-1960)

As an insurance agent for the senior market, you likely already know of the many benefits of Medicare for older Americans. Currently, Medicare helps more than 60 million Americans ages 65 and older (as well as select younger people with disabilities) maintain financial stability as they age. Nearly one-third of all Medicare beneficiaries live with a functional impairment, one quarter …

In-House vs. Outsourced Lead Generation

If you work in insurance sales, then you likely know that getting high-quality leads is essential to the success of your business. When it comes to getting leads, there are two routes that most insurance agents and companies use: in-house lead generation or outsourced lead generation. At Need-A-Lead, we know that outsourcing lead generation is always the better plan; in …

5 Benefits of a Lead Management System

Marketing leads are essential for any business to thrive, but this is especially true for insurance sales. Since getting leads is such an essential part of your business’s success, it makes sense that you would want to keep your leads organized, accessible, and ready to contact whenever you need to. A lead management system allows you to do just that.  …

Average Final Expense Costs in America

Many people don’t realize how much a funeral can cost in the United States until they have to pay for one. During an already difficult and vulnerable period in your life, you may be asked to spend tens of thousands of dollars just to give your loved one the burial that they deserve. In fact, the National Funeral Directors Association …

Marketing to Baby Boomers

If you work in the insurance industry, then you probably know about the importance of generational marketing strategies. Generational marketing refers to any type of marketing that is targeted towards a certain age demographic. It involves considering a certain generation’s preferences, attitudes, and upbringings in order to tailor and customize your marketing strategy. Speaking to each customer in a way …