Lead Distribution 101

An effective investment for any insurance company, or agent, is lead generation; seeking mailing lists targeting certain demographics garners more opportunities for you to do business. Need-A-Lead does exactly that for the senior market and deals with a wide range of senior-oriented leads: Turning 65, Long-Term Care, Medicare Supplement, etc. But once you have your leads, how do you distribute …

What Is Durable Medical Equipment (DME)?

If you work in medical insurance for the senior market, then you’ve likely heard the term durable medical equipment, often referred to by its acronym DME, before. But what exactly is DME, and what is its relevance to Medicare coverage?  In this blog post, the lead generation experts at Need-A-Lead discuss everything you need to know about DME, including which …

In-House vs. Outsourced Lead Generation

If you work in insurance sales, then you likely know that getting high-quality leads is essential to the success of your business. When it comes to getting leads, there are two routes that most insurance agents and companies use: in-house lead generation or outsourced lead generation. At Need-A-Lead, we know that outsourcing lead generation is always the better plan; in …