Turning 65 Leads

Reach the Senior Market

Grow Your Business With High-Quality Leads

Currently, roughly 26% of the total U.S. population is Baby Boomers, with the average age of retirement for this generation being 65. Approximately 10,000 Baby Boomers will turn 65 this very day, and about 10,000 more will cross that threshold every day for the next 19 years! There is no better time to be selling health insurance to people turning 65 than right now! At Need-A-Lead, we can help you set up and maintain a lead generation campaign that will keep a steady flow of turning 65 leads in your hands.

Why Work With Need-A-Lead?

  • Customizable and attractive direct mailers available in four different designs
  • Easy-to-use lead management and lead distribution system 
  • 100% exclusive leads sourced from the best data in the industry
  • Flexible payment options — per lead, per 1,000 leads, or per 2,000+ leads (our most popular option)
  • Turnkey direct marketing campaigns including printing mailer, mail handling, postage cost, plus prompt return of leads to your business
Get A Free Quote



Step 1

Sign up for your free quote


Step 2

We will find you prospects and send them a customized direct mailer


Step 3

Receive your leads through our state-of-the-art online lead management system

Step 4

Convert leads into sales!

Generational Marketing Solutions

One of the best clients to acquire as an insurance agent, company, or IMO is a senior turning 65. These individuals will have many important decisions to make regarding their health care, life insurance, and retirement. For instance, they will need to choose whether or not to enroll in Medicare Part A, Part B, or both, and consider Medicare Part C and D as well. For these seniors, making informed decisions about their future is critical.

Our direct mailers are designed and targeted toward individuals with specific birth months and incomes. Generational marketing research has consistently shown that direct mailers are still the best way to reach Baby Boomers. We will help you build a single campaign or a drip campaign to generate as many turning 65 leads as possible, giving you a great opportunity to craft long-lasting business relationships with these seniors.



Need-A-Lead has been helping insurance agents and companies, as well as IMO's achieve their sales goals for over 35 years. Our proven process and specialization on the senior market has led to superb closing rates and helping many insurance professionals be successful in their careers, as well as help those with their wonderful products and services. We offer turnkey lead generation campaigns with the goal of minimizing the work on your end. Our lead generation company handles the printing, mail handling, postage, and return of leads so you don't have to. With our online database, you can stay in the loop as well.

Get A Free Quote

Grow Your Business With High-Quality Leads

If you’re interested in implementing a turning 65 lead generation campaign for your business, get a free quote today. In addition to turning leads, we offer a variety of other health insurance leads for the senior market, including annuity leads, final expense leads, Medicare Advantage leads, and more. Sign up for your free quote today.

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Per 1,000

Flat Rate
  • 1,000 Mailer Minimum
  • No Contract
  • Multiple mailers to choose from
Get a free quote Order Now